The world famous Car Amplifiers brand and SWOT analysis

As people's love for cars, auto electronic products are also developing rapidly, here are some well-known Car Amplifiers,
In 1, DLS in Sweden
Founded in 1979, is headquartered in Sweden in the Gothic Berg, over the years has been for music enthusiasts to provide high-quality sound products.
Mainly in the horn amp, diverse styles, prices ranging from 3000-10000. It is the world's top loudspeaker manufacturer. From Guangzhou the United States care audio audio equipment limited company agent in China products.
SWOT analysis
Advantages: has a long history, the strength of technology, product quality excellent, is recognized by consumers of high-end brands. Position: relative to the domestic brands, the price is on the high side. The opportunity: with the domestic consumption level rise, have a fever acoustics has broad market. Threat: facing HiVi, JBL, brands such as FOCAL threat.
In 2, ALPINE in Japan
Japanese Alpine Corporation is a production car audio and car communication system products consisting mainly of professional automotive electronics business, in the global more than ten countries has more than 30 overseas enterprises. Alpine products in addition to the ALPINE logo appears, but also to the world famous automobile manufacturers to provide OEM products.
Alpine 's main products are car amp, onboard display device, car speakers, car host etc.. The host sound best, amplifier and speaker belongs to the senior product. Product examples: CDA-105E, CDE-102E, CDE-101E, CDE-9884, IVA-D106E, IVA-W502E etc..
SWOT analysis
Advantage: the host has great advantages, quality pure natural, fine workmanship, elegant appearance. Have been many domestic consumers. Disadvantages: expensive high-end AV products, sales volume is not large. Opportunity : a professional automotive electronics technology, can produce integrated advantage. Threat: domestic special high-end AV products by domestic enterprises occupy the low-end, and also a strong strength of the JVC, pioneer and commander. As CD continues to be high end replacement, its main advantage will be gradually lost. In addition there are many copycat copycat is a threat.
In 3, PIONEER in Japan
1937 - Pioneer founder Matsumoto hope developed A-8 moving-coil loudspeaker. 1961 June the company changed its name to pioneer Electronic Corporation ( PioneerElectronic Corporation ). In 1982 November launch of the CD multicast in the device. In 1990 June launched the world 's first can play CD GPS car navigation system.
Sales of products including home audio and video products, car audio and video products and commercial film and television system. Home audio and video products including DVD video recorder, DVD player, integrated home theater, split home theater, power amplifier, speakers, headphones and the world's most advanced plasma tv. Car audio and video products are AV system, CD player, speaker system, car audio amplifier system. The CD \ DVD host in the market trend.
SWOT analysis
Advantage: car audio world sales of the first brand, launched the first component ( source, before, after ) separated from the car stereo, all of the host and speaker in its price has said has the best C / P value. Is also present on the car DVD system planning the perfect brand. Disadvantages: lack of product line of CD type high price. Twenty thousand yuan of products to skip a grade is 100000 levels. The opportunity: Pioneer was the first to introduce Blu-ray player of DVD enterprises, with the development of the blue light, Pioneer has many high-end customers. Threat: the high price of the product, in the high-end from JVC, music, alpine threat. The host AV products by domestic cheap product challenge.
In 4, the Danish Dynaudio Tanner
Tanner ( Dynaudio ) by WilfriedEhrenholz and a number of other audio engineer was founded in 1977, headquartered in Hamburg, but the production base in Skanderborg of Denmark, Germany and Denmark both strict and scientific pursuit of the ultimate spirit of Arts and crafts. Denmark have a fever acoustics brand top. Even if the sound did not know must have heard of this be known to all the world Tanner loudspeaker manufacturing brands, because in addition to the loudspeaker monomer design and manufacturing, tanner is also involved in the finished speaker manufacturing, product line complete, and enjoys high brand reputation.
Tanner 's products mainly to the speaker, has created many industry first. The Volvo car audio system is tailored to the tanner. Large voice coil woofer is the Tanner's masterpiece, the conventional magnesium silicate polymer sound basin ( MSP ) membrane, large 75mm voice coil, short stroke design, internal magnetic type design, unsymmetrical magnetic circuit is the only. Large voice coil design can better control of diaphragm motion, handle more power and less distortion, energy reduction, release more details. Of course, design, manufacturing difficulty is high, cost is higher, some manufacturer sortie.
SWOT analysis
Advantage: Speaker technology as well as in the industry reputation and no one can. Its inside the industry never advertise, low-key introverted, quality excellent, prices reasonable.
Disadvantages: the Tanner's speakers need better power amplifier to drive, a lot of people do not know how to choose the power amplifier, power amplifier and the front stage of its decision in the consumer mouth reputation. TANNER: opportunity not only to do the car horn, also make a home stereo system, doomed it in the minds of consumers brand to upgrade the status of.
Threat: faced with domestic JAMO Jamo and DALI Dani and AVANCE crown competition, foreign brands in the world and FOCAL, JBL, DSL competition.
In 5, the German Siemens VDO
Headquartered in Shanghai, Chongqing, Wuhu, Changchun branch. Specializing in the development of automotive electronics, car audio mainly belongs to Siemens VDO automotive electronics company Huizhou branch development and production design and sales. Is the first car to the sound of Chinese company. As a torchbearer, Siemens VDO dominating the car audio market, known as the Whampoa　 Military Academy of. Independent production and development base, has 2600 employees, covering more than 80 countries worldwide and all relevant channels.
The use of VDO, VDO Dayton and SiemensVDO three products brand, its products covering the automotive navigation systems, automotive multimedia systems and car audio system, enterprises and government 's remote solutions, special host plant industrial and marine applications, as well as the automobile spare parts ( including customer service and spare parts for the host plant to provide production models of spare parts ). Siemens VDO car audio, abroad for the BMW BMW3 Series 5 series, the Volkswagen Phaeton ( Phaeton ), Opel Poel, Citroen Citroen, Renault Renault, Stuart Flat and many other brand car factory standard, domestic for Shanghai Volkswagen, FAW Volkswagen, Shanghai GM, Wuhan Shenlong, SAIC Chery, Jinbei GM, the Great Wall automobile car factory the standard.
SWOT analysis
Siemens advantage: a history of 170 years, VDO itself has also become a car navigation, car audio, automotive electronics and other fields as well as synonymous with high quality products. In the world automobile industry influence occupied about 12% of the share, with high visibility. Disadvantages: Siemens mainly by German experts began to insist on a full set of German technology and standards in the production, complete and abroad. This product is too expensive, the price is not high. The opportunity: with the popularization of cars, car audio has become the standard, by virtue of Siemens in the automotive electronics industry reputation, is installed before the market prospect is capacious. Threat: a new force suddenly rises. Domestic products, to Siemens in China market poses a serious threat; the Japanese brands than the price of Siemens low, occupied most of the market.
In 6, the United States ROCKFORD FOSGATE ( rifle )
The United States" to RockfordFosgate" was established in 1980, professional design and production of grade HI-END car audio world leaders, to no prevail advantage continued to occupy the car audio industry dominance. In 20 years of many well-known enterprise merger, is the car audio industry's first listed company. IASCA and USCA two world car audio competitions Association founder members. Its products occupied the American market in 65% and 30% of the world market share. "Lucky " brand has become the car audio industry noun. Its powerful technology and design technology of unmanned can enemy. And established their own training school.
Laifu's complete product line, from the original only amplifier, now has to match Yu Laifu perfect pursuit of the various speakers. Source. The signal processor. The capacitance and all kinds of accessories. The current hot products include audio system, bass trumpet, horn tweeter, set speaker, amplifier system, audio processor, and audio accessories such as.
SWOT analysis
Advantage : is the global car audio industry's most powerful and most professional companies. Focus on automotive audio culture, and has a high reputation, even short term is no hardship. In mainland China has many adherents, occupied most of the market have a fever stage audio. Disadvantages: high technology high quality destined to take the high-end route, but high-end consumer, and high-end consumer amount is limited. The opportunity: its products especially the sound source processing and accessories, has a strong market potential, nobody can the enemy, will promote the company stable protective brand and market share. Threat: other European professional manufacturers with strong competitiveness after class. Domestic level gradually mature, cost-effective products to occupy the market.
In addition to the above we mentioned Car Amplifiers, and many have the strength of the Car Amplifiers, hoping to help you to buy.